In the midst of the prevailing fashion shift towards straight silhouettes, UES introduces their latest denim creation: the UES Post World War II jeans. Deliberately harking back to a bygone era, these jeans capture the essence of classic straight style, reminiscent of the iconic Levi's from the 1940s.
Meticulous in design, UES pays homage to the WWII model, evident in every detail. The signature all-yellow stitching not only adds an authentic touch but also harks back to a time when craftsmanship was paramount. Delving deeper, the ingenuity lies in the repurposing of leftover satin material for the lining, reminiscent of resourcefulness during times of scarcity.
The fabric of choice is none other than the propietary 14.9 oz UES flagship denim, a hallmark of durability and character. Infused with the soft allure of Zimbabwe Cotton, the denim strikes a harmonious balance between a tactile gentleness and robust resilience. The relaxed silhouette further enhances the comfort factor, allowing you to effortlessly embrace your daily adventures.
What truly sets the UES Post World War II jeans apart is their unwavering commitment to historical accuracy. These jeans are an authentic homage to the legendary Levi's model, seamlessly merging the past with the present. As you slip into these jeans, you're not just wearing denim – you're wearing a piece of history, a testament to craftsmanship, and a symbol of enduring style.
UES is a small Japanese label founded by Chuji Matsumoto in 1994. UES comes from the English word "Waste", which means that Matsumoto-San wants you to make full use of each garment for as long as possible before discarding it. It is a small judgement of the concept of disposable wear that is so commonplace today in the world of fashion and from which Matsumoto-San disassociates himself completely.
[Visit our LOOKBOOK and discover a great selection of heritage street-style outfits]